I especially enjoy website strategy and management, and offer expertise in content creation, site organization, functionality and user experience, project management, and problem solving.


Buzz: I conceptualized and project managed each of these new sites, working with a website developer and designer.


Buzz: I overhauled the American Indian Graduate Center’s existing website, systematically transforming its lack of search engine information into a powerful, SEO-rich site with user-friendly navigation.


Buzz: In six weeks, I increased the website audience by 1,000. I also oversaw the Google Grant Ads for the festival.


Buzz: I created the Laughter Yoga with Donna site, developed all the content, and designed the branding. I created the Paradise City Dragon Boat site using their branding and content.

Technical expertise

  • Site reorganization
  • Information architecture
  • Functionality
  • Search engine optimization (SEO)
  • Forms & databases
  • User experience
  • Analytics
  • User testing
  • Digital display integration

Buzz: As part of the merger of two UMass Amherst science colleges, I had a three-month deadline to create a completely new website encapsulating all aspects of two very different colleges. With a part-time web developer as my only resource, I not only successfully met the deadline but also launched the most technically advanced website on campus.

Web Content Creation

Buzz: These are just a selection of pages written, coded, and posted by me.